Manager of Advertising - Manufactured Products
Published on www.whatjobs.com 18 Mar 2025
Brandt is currently looking to fill a Manager of Advertising - Manufactured Products position in our Regina, SK location.
The Manager of Advertising is a position within Brandt’s internal creative agency model reporting directly to the Director of Advertising. This position will oversee the Account Management Team for Manufactured Products which will include up to 7 direct reports.
This role will provide strategic guidance to the Advertising Account Management team for products and services sold through Brandt’s dealership channels in Canada. The successful candidate will be responsible for implementing a streamlined approach for advertising manufactured products, identifying the best mix of media channels and best practices for tactical execution. They will guide Account Managers on how to deliver effective advertising to the right target audience at the right time. From start to finish - planning, negotiating, buying, optimizing, and evaluating- this position owns the media strategy and execution for Brandt Tractor Ltd.
Duties and Responsibilities:
- Responsible for ensuring job duties and responsibilities are being met by the Advertising Account Managers
- Providing feedback and counsel to the account team and identifying relevant training opportunities
- Conduct performance evaluation using key metric
- Assist with identifying target audiences and understand their behaviour, habits, and how they consume media
- Identify business objectives and KPI’s for Brandt Tractor Ltd. as a whole and ensure alignment across all distributed divisions
- Ensure best practices are implemented for campaign launch strategies, tradeshow attendance, media selection and stakeholder engagement
- Provide strategic oversight on supporting and promotional collateral
- Proactively keep abreast of industry trends and share knowledge with team
- Acts as a positive role model through example
- Mentor the team to maximize individuals’ growth, and harness the strengths and opportunities of each team member
- Oversee larger scope projects and facilitate collaboration where necessary
- Ensure budgets and reporting are well documented and tracked
- Recruitment, onboarding and providing feedback for coaching at key milestones
Required Skill:
- Demonstrated supervisory, delegation and strong mentorship skills
- Proven track record of client and team success
- Solid understanding of budgeting and reporting on progress
- Knowledge of performance evaluation techniques and metrics
- Outstanding organizational and leadership skills
- Broad knowledge of media channels and campaign evaluation metrics
- Desire to work with team members to continually improve results
- Proficient with Microsoft Office Suite
Required Experience:
- Minimum 3 years as a Team Lead, Manager or Account Executive/Director
- University or College degree/diploma in Media, Marketing, Business, Project Management or related field preferred.
- Agency experience an asset
To apply for this position please visit and enter the tracking code 10035-046 into the search field on the Job Opportunities page
We would like to thank all candidates in advance for their interest in this position, however only those being considered will be contacted.